Real-Time Site Personalization

Let’s start building “Dynamic Web Environments” that make intelligent, data driven, real time decisions regarding the content it serves or the experience it delivers. Venturing into this realm will allow you to create a website that modifies its own functionality, layout, and content in real time. We can begin building web environments that cater to a users needs before they even have a chance to express them. Find out how, in this talk, where Jesse will cover specific instances where we can use mobile technology, data from analytics and user feedback to build dynamic web environments.