RandomHouse, the world’s largest book publisher, wanted an easy way to create unique websites for their authors. Just one problem: they have tens of thousands of authors. At Upstatement, we designed a solution using the power of WordPress’s customization tools mixed with a tempting solution of our own. In this session, you’ll learn how to design simple structures that look totally unique: but still are easy to develop and manage. I’ll talk about Timber, a powerful WordPress library we made for this project, that cut-down on debugging and let us focus on the important work of making great sites easy to build for authors.